MediaTek MWC Barcelona Event
At this mobile congress the brief was to create a dynamic booth with the theme “Connecting the AI-verse”. Demonstrating MediaTek’s flagship to smartphone platform, intelligent driving solutions, leading 6G technology and Ambient Computing. Working closely with the video and 3D teams, we created a harmonious product of digital content and spacial design.
Designing printed wall graphics
Altogether there was an Audio Experience room and the main booth area where sectioning of brands took place: JBL, BSS and AMX. Using a black and white imagery theme gave a neutral yet sleek design.
LED looped content.
Within the LED content we wanted to create bold and visually engaging content that would also work cohesively with the walk-through structural element of the booth. This would enhance the message of MediTek towards consumers even more and celebrating the use of AI and ambient computing in everyday life.